Alice down the hole


Alice in Wonderland, that’s me with this surreal advert for some telecom thing with a woman. Alice is as clear as the dumb blonde portrayed in the advert. I thank the smart cookie who translated this so clearly. My sincere apologies if this was an employee who was forced to do so by their boss against their better judgement.

My favourite is “no astrixes”. Surreal things went through my mind, like Asterix the French cartoon character, Trix, the nickname of Beatrix the Dutch Queen (Queen of Hearts?), ‘tricks’, and more ‘not suitable for work’ things as well.

Another typical Dutch mistake is the use of “1” to replace “one”. That was what we call ‘a dead giveaway’.

No year contacts? So much for signing up to call anyone…

Anything a potential customer cannot understand they will not buy, that much is clear. And if you buy because you like the girl in the advert, I can send you much more interesting pictures that are really no strings attached, if you get my drift.

(Tip: James)


5 Responses to “Alice down the hole”

  1. Nils says:

    I suppose the ‘astrixes’ refers to the asterisk, the typographic symbol used to denote that there may not be strings attached but there always is a catch? ‘De kleine lettertjes’, as we know them, which should then obviously become ‘the small (or fine) print’. What do you reckon?

  2. Natashka says:

    That’s probably what they meant, but it already says no strings attached and the expression with the * does not work at all in English.

    And of course there will be fine print, as people need to sign a contract.

  3. Eric says:

    Nonetheless, /me is 1 (:-P) happy Alice customer 🙂

    In DE it was the only ISP I could find that did not want to nail me down for at least two years…

  4. Nic says:

    Wow how could anyone decide to become one of their customers? They clearly never have anything checked by experts, otherwise this ad would have looked differently!

  5. FiXato says:

    And of course the ‘straighforward’ service they offer.

    “Additional options that make sense”.. will they make more sense than this ad?

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