Stichting Nederlands has awarded the ‘Sofprijs der Nederlandse taal 2005’, a protest award for shaming the Dutch language to Dutch minister for Public Works and Water Management, Carla Peijs. She was nominated for her Dunglish “I love verkeersregels” (I love traffic regulations) campaign.
Previous winners of this award were Philips for no longer publishing its annual report in Dutch and Dutch politician Neelie Kroes for botching up the English language during her introduction as EU commissioner when she could have spoken Dutch.
Here is my original post back in September 2005:
I do not love this
Enjoy this photo gallery that mocks the campaign:
An article I translated for Igor Freeke:
I love richtingaangeven